Presenting the iPad: Advanced Technology on a Personal Scale

by Matt Klassen on January 28, 2010

The speculation is over…we can all finally exhale. With the names iSlate or iTablet falling by the wayside, today the world was introduced to Apple’s newest product, the iPad; a device more intimate than a laptop, more functional than an iPhone…and it can leap tall buildings in a single bound.

At the outset of Wednesday morning’s unveiling, Apple CEO Steve Jobs noted that for this device to succeed it has to exceed what you can do with a smart phone, it has to be easier to use than a laptop, and it has to be better than a portable netbook—but lets be honest, netbooks aren’t better than anything, so that’s not saying much.  But despite the pessimists and the naysayers, I believe Apple has succeeded in reaching the lofty goals they set for themselves. 

During the morning unveiling, Apple executives continually touted the iPad as the “best [technological] experience you’ve ever had.” With the bevy of inappropriate jokes that immediately accompanied the name iPad, the technological advances of the iPad are not particularly revolutionary. Apple’s new baby contains most of the technology we have come to expect in new mobile devices; user friendly web browsing, stylish and simple user interface, 3G connectivity, improved photo, music and video sharing, HD viewing capability, and the latest instalment in the world of electronic books. The nice thing about the iPad is that all of these things are packaged nicely within the its sleek and sophisticated design and delivered right in the palm of your hand.

The genius of this device is not its impressive specs (which we’ll get into that tomorrow) but instead how the iPad seems to organically build off its predecessors, the iPod and iPhone. With the success of those enormously popular devices, Apple has ingeniously educated the public in its iTunes or Apps purchasing systems and has got people around the world hooked on its simple touch-and-drag screen interface.

By mitigating the technological shock or alienation that many feel when new products are launched, Apple has immediately connected the iPad with the common consumer. Plus, with all standard creature comforts of the iPod or iPhone included, most people will find themselves, as I did, seductively drawn in by both the comforting familiarity and ingenious innovation of the iPad. 

It is Apple’s commitment to making technology available and affordable (with base models starting at $499) for the average person that will allow them to continue to control our digital lifestyle. While geeks and technophiles the world over may not be impressed with what the iPad lacks, with a user interface as simple and intuitive as this, the iPad is so easy that my grandma could use it…and she’s still trying to figure out who owns the Internet. 

Stayed tuned tomorrow as I delve a little deeper into some the features of the iPad, but for now, my first impression is that the iPad, while not revolutionary by any stretch, is clearly a feat of technological innovation that will undoubtedly capture the hearts and minds of the everyday tech-using public, and realistically that’s all Apple set out to do.

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Written by: Matt Klassen. Follow by: RSS, Twitter,, or Friendfeed

{ 3 trackbacks }

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{ 1 comment… read it below or add one }

Michael McNamara January 28, 2010 at 10:32 pm

Hi Matt,

I liked your article but I’m here to tell you I’m not impressed at all with Apple. There’s no argument that the iPod and iPhone have been immensely successful but I see a growing number of users that are becoming very tired of Apple’s closed approach. I know you’ll review the hardware specs in the future but they are very disappointing. No multitasking, no video camera, no Flash support, no USB ports, no replaceable battery? Now please don’t get me wrong. It’s a nice device and it may be fairly successful but it isn’t the holy grail that the press and blogsphere have made it out to be, although that’s just my opinion. 😉


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