Rogers: Get Set For the Speedy LTE Ride This Year!

by Gaurav Kheterpal on April 29, 2011

Last October, I wrote a piece about Rogers undertaking a comprehensive Long Term Evolution (LTE) wireless network technical trial with Ericsson Canada in the Ottawa area. Back then, Nadir Mohamed, President and Chief Executive Officer, Rogers Communications Inc. said the trial is “significant” as it “sets the groundwork for our customers to do even more in the future”.

And now Canada’s largest carrier is working hard to roll out a faster LTE wireless network this year to serve its smartphone, tablet and mobile laptop users. The carrier says it will roll out the new LTE network in Toronto, Ottawa, Montreal and Vancouver by the end of 2011 and will reach Canada’s top 25 markets by the end of 2012.

In the past, Bell staked its claim as “Canada’s ’fastest and best’ network“. Rogers believe the launch of its LTE network would settle the “best and fastest” debate for good.

Amongst the Big Three, Rogers has an upper hand on LTE technology. Telus says its LTE network won’t be ready before 201 while BCE hasn’t formally announced any LTE roll-out plans as yet. Telus, on the other hand, doesn’t believe it’s far behind Rogers in its launch.

Rogers CEO Nadir Mohamed has no doubt that LTE is the future and it would “fuel Canada’s digital economy” in this century. He points out that LTE is already used by Verizon and AT&T in the United States so there are no question marks over its reliability. Rogers plan to release its first LTE-ready devices later this year.

Rogers plans to implement its LTE network in a phased manner. Round 1 will cover Toronto, Montreal, Vancouver and Ottawa by the end of this year while LTE networks would be operational in Canada’s 25 biggest markets by the end of 2012. The carrier says LTE would raise mobile delivery speeds to three-to-four-times faster than existing high-speed cellphone networks, thereby making it conducive for video downloads, stream high-definition television or multi-player video games.

Rogers CEO has also been pitching hard to be granted access to the new 700-megahertz radio frequency spectrum, which is expected to be auctioned next year. He says the additional spectrum will help Rogers offer better coverage in remote and rural areas. Mohamed believes if the larger players are barred from bidding on key radio spectrum, it would be a “recipe for leaving Canada behind” other economies.

The Big Three have been lobbying hard with the federal government to allow unfettered bidding on the entire band. On the other hand, new entrants claim the spectrum auction should be reserved only for new entrants, in order to maintain “fair competition”. There’s still some time before the next auction spectrum happens and the tide might turn.

Did you like this post? publishes daily news, editorial, thoughts, and controversial opinion – you can subscribe by: RSS (click here), or email (click here).

Written by: Gaurav Kheterpal. Follow TheTelecomBlog.comby: RSS,TwitterFacebook, or YouTube.

{ 2 trackbacks }

Rogers To Launch LTE Network In Ottawa This Summer —
August 16, 2012 at 6:11 am
Rogers Launches LTE Network In Ottawa —
August 16, 2012 at 6:31 am

{ 1 comment… read it below or add one }

Rogers_Chris July 7, 2011 at 3:18 pm

Great news! Just a quick update to say we’ve officially lit up Canada’s first Long Term Evolution (LTE) network in Ottawa. Details on our Redboard blog!

Previous post:

Next post: