The Battle for Digital Bookstore Supremacy Intensifies, Google Launches eBookStore in Canada

by Gaurav Kheterpal on November 2, 2011

It’s fair to say that digital readers have changed our reading habits for good. A number of avid readers and book collectors have made the switch and many more are planning to jump aboard the digital reading bandwagon in the coming months. Of course, this is not to say that the book is dead, there’ll always be people who’ll continue to buy books for the sheer joy of reading.

Till date, Canadians had to choose from Apple Inc.’s iTunes Bookstore,’s Kindle Store and Indigo’s Kobo Books for their digital reading needs. Now, Google has joined the party by launching its digital bookstore in Canada in order to ‘write the next chapter of the digital publishing evolution north of the border.’

The Google eBookStore has been available in the USA for almost an year and just over a month in the UK, so I’d call it Better late than never for Canada.

Google’s Canadian eBookStore will offer a wealth of nearly two million free e-books and hundreds of thousands of paid titles from publishers including Penguin, Random House and Harper Collins. The company admits that there will be fewer free books available in Canada than in the U.S., primarily owing to the differences in digital publishing rules and regulations in the two nations.

The online search giant has already stuck partnership deals with the who’s who of Canadian publishing industry including McGill Queens University Press, McClelland & Stewart and University of Toronto Press. The company also plans to open the eBookStore for Canadian book retailers who want to sell physical copies online. Google is encouraging retailers to join its affiliate program which provides them an opportunity to offer access to Google e-books through their own sites in return for a percentage of sales.

“Google believes Canadians should have access to the books they want, should be able to read books on the device they want and should be able to buy books from the bookstore they want,” the company said in a press release.

It would be interesting to see if Google can challenge Kobo to carve a niche for itself in this keenly contested segment. Amazon is another formidable player in the segment and its presence is likely to boosted by the upcoming Amazon Kindle fire launch. The USP of Google eBookStore is that it’s completely open and cloud-based, therefore it is compatible with a number of tablets, eReaders and computers. There are a few noticeable exceptions though – BlackBerry devices and the Amazon Kindle.

For all avid Canadian book readers, here’s wishing you happy reading on the Google eBookStore!

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Written by: Gaurav Kheterpal. Follow TheTelecomBlog.comby: RSS,Twitter, Facebook, or YouTube.

{ 1 comment… read it below or add one }

engineering college indore November 3, 2011 at 3:54 am

E book store is a sign technology boom. we will hope that google will also open it in INDIA.

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