Rogers LTE Bandwagon Reaches Montreal Suburbs, Will Cover 20 Million Canadians By End Of 2012

by Gaurav Kheterpal on January 31, 2012

Year 2011 was a stepping stone for LTE in Canada. Rogers and Bell launched their respective LTE networks and both carriers set the ball rolling on major expansions plans for 2012. Telus has already predicted a “Big 2012” as it plans to spend as much as $1.85 billion in 2012 on wireless capacity and deploying its LTE wireless network in many urban markets.

While the Big Three will be vying for LTE supremacy this year, there’s no doubt that Rogers is well ahead of any other Canadian wireless carrier in the LTE game. Last July, the carrier launched Canada’s first Long Term Evolution (LTE) wireless network in Ottawa. A month later, the Rogers LTE bandwagon headed to Toronto, Vancouver and Montreal and the carrier rounded off an impressive year by further expanding its LTE footprint in Vancouver and Toronto.

To that effect, Rogers yesterday announced that it expanded its LTE coverage area in Montreal to now reach Laval, Terrebonne, Brossard, Longueuil and Vaudreuil. Keeping up with its aggressive LTE expansion strategy, Rogers announced that it plans to expand 4G coverage to more than 25 additional cities and cover 20 million customers by the end of the year.

“We were proud to be first to bring the LTE network to Canadians,” said John Boynton, Rogers Executive Vice President and Chief Marketing Officer. “Today, we reach over 11 million and we are continuing to expand. By the end of 2012 we will double this with 20 million Canadians able to use LTE devices to download apps, stream HD videos and music or play on-line games, with no delays or buffering.”

Rogers already offers a wide array of LTE-enabled devices including the LTE Rocket™ mobile hotspot (Sierra Wireless AirCard, two LTE smartphones, the Rogers exclusive Samsung Galaxy S II LTE smartphone™ and the HTC Raider™, the Rogers exclusive HTC Jetstream™ LTE tablet and the Rogers LTE Rocket stick (Sierra Wireless AirCard ® 313U). The carrier yesterday announced the addition of Samsung Galaxy Note to its impressive LTE lineup.

Rogers CEO Nadir Mohamed believes that LTE is the future and it would “fuel Canada’s digital economy” in this century. Mohamed maintains that bagging the lion’s share of LTE early adopters has always been Rogers’ goal and its team has toiled hard to advance the roll out by months.

As my fellow blogger Jeff Weiner predicted 2012 may forever be remembered as “The year of LTE in Canada”. Since its release in 2011 LTE has quickly become the market standard for next gen wireless networks, with many other competing technologies like WiMax already admitting defeat. In fact, while LTE still remains an emerging technology look for it to infiltrate most corners of our technological existence this next year, replacing carrier’s 3G service in many markets.

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Written by: Gaurav Kheterpal. www.digitcom.ca. Follow TheTelecomBlog.comby:RSS,TwitterFacebook, or YouTube.

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Rogers LTE Goes Live In Calgary And Halifax — TheTelecomBlog.com
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