Rogers to start charging for paper bills

by Andrew Roach on May 17, 2013

Many companies have changed the way they communicate with customers in recent years with many now opting to send everything through e-mail rather than receiving letters in the post.

Rogers have certainly embraced the digital switch and has now decided to encourage their customers to make the switch by introducing a charge for paper bills.

The wireless provider will start introducing a $2 charge for every monthly bill that is sent out to their customers.

Rogers will now join a host of other leading Canadian providers such as Bell, Telus and Wind Mobile in adding a small fee for receiving physical bills in the mail.

By introducing a $2 charge onto the bill, Rogers are aiming to help their customers move into the digital age by receiving all of their monthly statements electronically where they can be viewed on both computers and smartphones.

Electronic statements have enjoyed a lot of popularity with consumers who have found the method to be much easier to receive and manage than those sent in the post.

Another reason for the move is to help the Toronto based provider to improve their efficiency with Rogers estimating that they would avoid using 1.6 million tonnes of paper each year if more people switch to the digital billing.

The news has been met with a mixed reaction by some groups who believe that the move isn’t completely fair to the consumer.

For example, the B.C. Centre for Elder Advocacy Support believes that some users such as the elderly may be hard done if they don’t have an internet connection. This was echoed by the group’s Executive Director Martha Jane Lewis who told CBC that “Technology is moving ahead and that’s fine for people who are able to cope with that. But for people who, through no fault of their own, are not into the technology age… they shouldn’t be penalized for this”

To try and offer a fair balance to all their customers, Rogers have stated that they are able to make exceptions for customers with special needs or the elderly who may not have regular access to the internet.

With Rogers set to introduce the fees within the next few days, it seems that wireless providers are certainly believing that emails is certainly the way forward for communication between their customers years down the line.

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Written by: Andrew Roach www.digitcom.ca. Follow TheTelecomBlog.com by: RSS, Twitter, Facebook, or YouTube.

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