Bell Donates $2.5 Million to Kids Help Phone to Celebrate 25 Years of Partnership

by Istvan Fekete on January 16, 2014

January 15, 2014, marks the 25th anniversary of Kids Help Phone, and Canada’s No. 3 wireless provider has announced the biggest corporate donation in the organization’s history: $2.5 million. The gift will be used to enable innovative new technology initiatives to support the mental health and well-being of young people in the country.

Kids Help Phone has been around since 1989 providing professional counselling services, mental health information; and resources for kids, teens, and young adults throughout the country. Bell is a founding partner of Kids Help Phone.

“Bell is proud to have been there from the start for Kids Help Phone and to have helped the organization deliver innovative services for young people in Canada over the last quarter century,” said George Cope, President and CEO of Bell Canada and BCE. “To mark this important milestone, Bell Let’s Talk is investing $2.5 million more in Kids Help Phone to enable national technology-driven communications initiatives that ensure young people can access mental health and counseling support whenever and wherever they need it.”

“To think of the millions of young people across Canada who have benefitted from the programs that Kids Help Phone has implemented with Bell’s support is astounding,” said Sharon Wood, President and CEO, Kids Help Phone. “Kicking off a new year with such a tremendous gift is exciting, uplifting, and, most of all, inspiring, because I know it means that kids are going to get support when they need it most. Thanks to Bell’s generosity, Kids Help Phone will be able to continue to be there for every young person in Canada, whether they come to us for help over the phone, online, or through new innovations like Resources Around Me, an amazing interactive tool we are launching today with Bell’s support.”

The $2.5 million donation aims to support the development and enhancement of innovative technologies to enhance mental health services, such as online counselling through Live Chat, phone and Web post counselling services, and continued service innovation through technology.

For 2014, Bell will also fund Resources Around Me, a young-friendly tool available on Kids Help Phone’s Always There mobile app and website, and providing young people with the ability to instantly find local services and support programs in their community.

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Written by: Istvan Fekete. www.digitcom.ca. Follow TheTelecomBlog.com by: RSS, Twitter, Facebook, or YouTube.

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