BlackBerry Outselling iPhones in Toronto, but Nowhere Else

by Istvan Fekete on June 11, 2014

Believe it or not, BlackBerry is a huge success in Canada in certain places. In fact, it is outselling the ever-popular iPhone, according to the latest data from iQmetrix, which has released its statistics on the phones sold in North America – both US and Canada – in the past six months (December 2013–May 2014).

As the report highlights, Apple and Samsung are the uncrowned kings of smartphone sales in North America during the past six months. There are a couple of areas where the aforementioned leaders posted the highest numbers. New York City, for example, seems like a win for Apple, as 61.1% of smartphone buyers opted for an iPhone.

Another place dominated by Apple is Philadelphia, where almost half of the surveyed smartphone buyers purchased an iPhone. The actual percentage is 47.8%.
Samsung, on the other hand, has successfully dominated sales in Spokane, Washington, with 46.1%, and Seattle, where 45.5% of buyers opted for a smartphone manufactured by the South Korean OEM.

As for BlackBerry, the iQmetrix report highlights that the struggling Canadian smartphone manufacturer has a strong foothold in Toronto. During the past six months, BlackBerry accounted for 22.6% of smartphone purchases in Toronto (or 29% of all BlackBerry sales in North America).

The picture, however, doesn’t look as bright in other places: in the US it hardly accounted for 6%. This compares to only 9% recorded in Vancouver, a city where Samsung is the most popular manufacturer (35%). In Canada, Apple seems to be maintaining a strong grip on the smartphone market, accounting for between 20% and 22% of all sales, at least in the highlighted cities (Vancouver, Toronto, and Montreal).

Looking at the bigger picture, the iQmetrix data reveals the list of top smartphones in North America based on percentage of all phone sales. The top position goes to the iPhone 5s, while the Samsung Galaxy S4 ranked second.

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Written by: Istvan Fekete. www.digitcom.ca. Follow TheTelecomBlog.com by: RSS, Twitter, Facebook, or YouTube.

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