Suretap Expands Payment Options With Virtual Reloadable Prepaid Card

by Istvan Fekete on September 9, 2015

Suretap has announced that it has expanded its payment options with the launch of a virtual prepaid MasterCard, which is only available through the digital wallet backed by Rogers. The branded prepaid MasterCard boasts a low-fee structure which rivals most debit account fee rates and launches with a no-monthly-fee, limited-time promotional offer.

“We want suretap to meet the digital payment choices of all Canadians,” said Jeppe Dorff, President of suretap. “The use of prepaid cards is growing in Canada and worldwide, and now it’s part of the suretap wallet. It’s time that Canadian consumers get access to their funds in real time, irrespective of where they are and what they do. With mobile wallets there is an increased opportunity to free consumers so they can focus on what matter the most – now there’s no need to carry your wallet to the gym anymore.”

Earlier this June, suretap gained support from all the major Canadian carriers and banks. Since then, it has grown to become Canada’s leading open digital wall, as more than 180,000 Canadians now have suretap installed on their smartphones. Of those, 80% are Android users. Also, suretap has seen that the average purchase value per transaction on the digital wallet has jumped 22% month over month, supported by a 53% increase in reload value per account.

Participating carriers such as Bell, Rogers, Telus, Koodo, and Virgin Mobile now offer the suretap digital wallet across more than 30 Android and BlackBerry smartphones, but this is just the start, as more device platforms are expected to follow by the end of the year. Also, it is worth noting that suretap also formed a partnership with the Canadian Imperial Bank of Commerce (CIBC), offering 38 credit card options available through the suretap wallet.

Furthermore, about 30 brick-and-mortar and online retailers such as SIR Corp, Cara Operations, Indigo, Cineplex, Forever 21, Groupon, and others have joined the multi-partner program.

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Written by: Istvan Fekete. www.digitcom.ca. Follow TheTelecomBlog.com by: RSS, Twitter, Facebook, or YouTube.

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